Gen Z

Professionals of age groups 20 to 70 collaborating in a boardroom in India.

Gen Z individuals navigate homeownership aspirations amidst economic realities and lifestyle shifts.

Gen Z professionals collaborating in a modern, flexible work environment.

Gen Z is Rewriting the Rules of Money: Investing Meets Luxury Living

Young Indian engages with a gamified financial literacy application on a smartphone.

Young person views volatile stock market data on a smartphone, reflecting trading risks.

Hand holding a Swiggy-delivered thali inside a train compartment.

Indians prioritize home ownership as a top financial goal.

Young Indian woman using Airbnb app in a home setting.

Young Indian trader observes financial losses on a derivatives trading screen.

Smartphone displaying UPI payment, digital rewards, and commerce integration.

Young Indian individual views smartphone with EMI payment screens and debt indicators.

Infographic: Gen Z Drives India’s Formal Workforce: 59% New EPFO Subscribers Aged 18-25

Young professional in urban India

Gen Z Rethinks Homeownership in India’s Shifting Housing Market

Infographic: Gen Z’s Early Retirement Dream: The FIRE Movement’s Reality Check

Infographic: India’s 80th Independence Day: Market Resilience Amidst Global Headwinds

Infographic: Gen Z Redefines TradFi: Disciplined Investors, Not Speculators

Infographic: India’s Gen Z Adopts Crypto as Primary Investment Gateway

Infographic: Your Wallet Decoded: Gen Z Spends 70% on Essentials, Not Just Fun

Infographic: Gen Z Spending Decoded: Essentials Dominate Over 70% of Your Wallet

Infographic: India’s Gen Z Debt Surge from BNPL and Credit Cards Alarms RBI

A young person uses a mobile phone for a financial transaction in a non-metro Indian city.

Indian official observes youth protest in urban square

Young woman adjusts a minimalist diamond necklace in a modern jewellery store.

Young Indian consumers use mobile phones and carry shopping bags on an urban street.

Young professional in home office, looking away from laptop.

Young man reviews financial data on laptop

Young adult arranges healthy food products in a modern Indian kitchen.

Young person using a smartphone with an application in Dark Mode