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Purple Style Labs Ltd.

NSE & BSE
ListedListed on 7 Sept 2026-6.3%

₹546–575

₹ 394 Cr

26 Shares

₹ 14,196

₹10

Financial Summary

Consolidated(in ₹ million)
ParticularsFY 2025-26FY 2024-25
5,578.384,899.09
92.3140.92
5,670.694,940.01
5,367.044,520.13
-2,853.99-1,883.83
-2,853.99-1,883.83

Subscription Details

1.29xTotal
Subscription
1.57x
0.84x
1.43x
0.00x

IPO Timeline

IPO Offer Start

31 Aug 2026

IPO Offer Ends

2 Sept 2026

7 Sept 2026

Use of Proceeds

#PurposeAmount (₹ Million)
1Investment in our wholly owned Subsidiary, PSL Retail for expenditure towards lease liabilities3,711.26
2Funding towards sales and marketing expenses to be incurred by our Company1,389
3General corporate purposes 1,031.32

Promoters

Abhishek Agarwal

Book Running Lead Managers

Axis Capital Ltd.IIFL Capital Services Ltd.

Promoter Shareholding

Pre-IPO

28.26%

Promoter stake

Post-IPO

24.08%

Promoter stake

Offered to Public

68,49,816

shares

Post Share Capital

1,92,80,000

shares

IPO Registrar

KFIN Technologies Ltd.

About the Company

Pernia’s Pop-Up Shop (“PPUS”) is one of the largest and fastest growing multi-brand luxury omni-channel fashion platform in India in terms of revenue in FY 2024, serving customers in India and abroad, according to the 1Lattice Report. Our omni-channel platform includes Experience Centers, the online platforms of PPUS including website, mobile application, other telephonic and digital sales channels and events and exhibitions, among others. In Fiscal 2025, the PPUS Average Order Value (“PPUS AOV”) was ₹56,106.44. We provide carefully curated selections in luxury fashion, sourced from 1,312 Active Designer Brands, as of March 31, 2025. The Designer Brands for which products are available on our platform, include well-known Designer Brands such as Seema Gujral, Anushree Reddy, Amit Aggarwal, Rohit Gandhi & Rahul Khanna and our product categories span across womenswear, menswear, and others including jewelry, accessories and kidswear, with a focus on wedding and occasion wear.

Use of Proceeds

• Investment in our wholly owned Subsidiary, PSL Retail for expenditure towards lease liabilities of Experience Centers, and back-end offices in India;• Funding towards sales and marketing expenses to be incurred by our Company; and• General corporate purposes.

IPO FAQs

The Purple Style Labs Ltd. IPO has a total of ₹394 crore, calculated at the upper end of the .

The Purple Style Labs Ltd. IPO is priced at ₹546–575 per share. bids must fall within this , against a of ₹10 per share.

The for the Purple Style Labs Ltd. IPO is 26 shares, which is also the minimum order quantity — you have to apply for at least 26 shares, and in multiples of 26 beyond that.

The minimum investment in the Purple Style Labs Ltd. IPO is about ₹14,196 — one lot of 26 shares, calculated at the lower end of the .

Bidding at the cut-off or upper price raises the amount blocked in your account.

The Purple Style Labs Ltd. opens on 31 Aug 2026 and closes on 2 Sept 2026.

Applications have to be in before 5:00 PM IST on the closing day, and your UPI mandate needs to be approved by then as well.

Purple Style Labs Ltd. shares were listed on 7 Sept 2026 on BSE and NSE.

KFIN Technologies Ltd. is the for the Purple Style Labs Ltd. IPO.

The registrar processes the , refunds and the credit of shares to your demat account, so allotment-status queries go to them.

Purple Style Labs Ltd. IPO shares are listed on BSE and NSE.

Each Purple Style Labs Ltd. share has a of ₹10.

Face value is the nominal value recorded in the company's books and is separate from the issue price you pay.

held 28.26% of Purple Style Labs Ltd. before the IPO, which falls to 24.08% after the issue.

68,49,816 shares of Purple Style Labs Ltd. are being offered to the public in this issue.

The Purple Style Labs Ltd. IPO has been subscribed 1.29x overall — 1.43x, 0.84x and 1.57x.

figures update through the issue period until it closes.

• Investment in our wholly owned Subsidiary, PSL Retail for expenditure towards lease liabilities of Experience Centers, and back-end offices in India;• Funding towards sales and marketing expenses to be incurred by our Company; and• General corporate purposes.

Axis Capital Ltd. and IIFL Capital Services Ltd. are the for the Purple Style Labs Ltd. IPO.

Pre-apply means placing your Purple Style Labs Ltd. application before the subscription window actually opens. The bid is held and forwarded to the exchange on the opening day, so you don't have to submit it in the rush of the first morning.

Applying early doesn't improve your chances — when an issue is oversubscribed, the for investors is decided by a lottery, not by who applied first. Your money is only blocked once the application reaches the exchange.

You can apply in the Purple Style Labs Ltd. IPO online using either UPI or ASBA as the payment method. ASBA applications are made through the net banking of a bank account that supports IPO applications — the bank blocks the amount in your account instead of debiting it. UPI applications are offered by brokers that don't provide banking services: you enter your UPI ID and then approve the mandate request in your UPI app.

Either route needs a demat account. You bid for at least one lot, at a price within the or at the cut-off price, and the money stays blocked in your bank account until the is finalised.

Your broker or bank confirms the bid once it has been submitted to the exchange, usually within a few minutes during the bidding window. A UPI application only goes live after you approve the mandate request — ignore it and the bid lapses, even though it looks placed.

You can check the Purple Style Labs Ltd. bid independently on the NSE or BSE IPO bid-verification page a day after applying. An ASBA application also shows up as a blocked amount in your bank statement.