Varun Beverages Expands: India RTD & Tunisia JV Approved
By ThePip DeskVarun Beverages’ Board approves a new Indian subsidiary for RTD alcoholic beverages and a joint venture in Tunisia, marking strategic global expansion.
Varun Beverages has secured Board approval for two significant strategic expansions: the incorporation of a wholly-owned subsidiary in India and a joint venture company in Tunisia. These initiatives, poised to diversify the company’s beverage portfolio and extend its international reach, received the green light during a recent Board of Directors meeting.
The Board convened on August 25, 2026, where these crucial decisions were formally sanctioned. Both the Indian subsidiary and the Tunisian joint venture are explicitly contingent upon obtaining all applicable requisite regulatory approvals, ensuring compliance with local and international frameworks.
New India Subsidiary: RTD Alcoholic Beverages
- The wholly-owned subsidiary in India is slated to operate specifically within the Ready-to-Drink (RTD) alcoholic beverages sector.
- Its mandate also includes engaging in the business of allied products, signaling a comprehensive approach to this new market segment.
Tunisian Joint Venture: Broad Beverage Production
- The approved joint venture company in Tunisia is tasked with the production and distribution of a diverse range of beverages.
- Its product scope encompasses carbonated soft drinks (CSDs), juices, water, and dairy products, aiming for a broad market presence.
Varun Beverages maintains a prominent global standing as the second largest franchisee for PepsiCo’s carbonated soft drinks (CSDs) and non-carbonated beverages (NCBs) outside of the United States. This established position as a key player in the beverage industry provides a robust foundation for these new strategic ventures in India and Tunisia, reflecting a forward-looking growth trajectory.