Purple Style Labs IPO: ₹680 Cr Target, Opens Aug 31

By ThePip DeskPurple Style Labs IPO: ₹680 Cr Target, Opens Aug 31

Purple Style Labs, owner of Pernia’s Pop-Up Studio, launches ₹680 Cr IPO on Aug 31, 2026. Price band ₹546-₹575. Explore investment details.

Purple Style Labs, the company behind Pernia’s Pop-Up Studio, is launching an Initial Public Offering targeting up to ₹680 crore, composed entirely of fresh capital. The IPO is scheduled to open on August 31, 2026, and will close on September 2, 2026.

IPO Snapshot

  • Price Band: ₹546 to ₹575 per equity share
  • Lot Size: 26 shares per application
  • Tentative Listing Date: September 7, 2026
  • Revenue (March 31, 2026): ₹557.84 crore
  • Profit After Tax (March 31, 2026): -₹285.40 crore (loss)

Established on August 6, 2015, Purple Style Labs positions itself as India’s largest luxury multi-brand platform. It boasts an extensive network featuring over 1,300 designer brands, operating through an omni-channel model that combines e-commerce with physical experience centers.

Leadership & Strategic Edge

The company’s leadership team includes Abhishek Agarwal as Whole-time Director & CEO, Abhinav Agarwal as Whole-time Director & CBO, and Gulshan Mumtaz Khan as CFO. Headquartered in Mumbai, Maharashtra, Purple Style Labs highlights its dominant market position in the luxury segment.

Key competitive advantages cited are its established omni-channel presence and a specialized supply chain tailored for luxury products. This structure aims to support its operations and market strategy moving forward.

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