Mrkts Launches Prediction Markets Platform with High Roller Technologies
By ThePip Desk
Malta-based fintech startup Mrkts has officially launched its prediction markets infrastructure platform, partnering with High Roller Technologies for its debut.
Malta-based fintech start-up Mrkts has officially launched its prediction markets infrastructure platform. High Roller Technologies has been onboarded as its first partner for the new offering.
The platform, created by Deep Ether Labs, provides a white-label solution designed for operators across various sectors. Deep Ether Labs is also the company behind the Elantil iGaming platform.
Strategic Market Entry
Clyde Vassallo, Mrkts’ co-founder and chief product officer, explained the start-up’s origins in the gambling sector. The team observed a similar opportunity within prediction markets for specialist B2B providers.
Mrkts aims to streamline market entry for companies from diverse industries, including politics, finance, sports, science, crypto, and entertainment.
Addressing Operational Hurdles
The platform seeks to overcome common operational hurdles in prediction markets. These challenges include exchange connectivity, settlement processes, market data ingestion, regulatory compliance, and system security.
By providing a comprehensive solution, Mrkts intends to offer a faster and more flexible route into this specialized sector.
High Roller Technologies, a New York-headquartered iCasino and gaming operator, will leverage Mrkts’ white-label solution to introduce ROLR.com. This new prediction markets offering will cater to their domestic customer base.
Mrkts’ immediate focus is ensuring a successful launch for High Roller, with plans to expand its ecosystem and announce additional partners in the future.