Justo Realfintech Launches Sourcing Mandates, Secures ₹300 Cr Deal

Justo Realfintech has officially launched its Sourcing Mandates vertical, securing its inaugural assignment from Paranjape Schemes. This initial mandate covers inventory valued at above Rs 300 crore across developments in Pune.

Initial Mandate Details

The assignment includes the residential development The Promenade Residences.

It also covers the commercial development Altius.

Both are located within Blue Ridge, Hinjawadi, Pune.

The new sourcing model outlines a clear division of responsibilities. Justo Realfintech will manage channel strategy, partner activation, demand generation, and qualified customer sourcing. Developers’ internal teams will handle customer engagement and sales closures.

Operational Model and Reach

Developers gain access to Justo’s market intelligence.

They also leverage a network of over 6,000 channel partners.

This model allows for strategic engagement without outsourcing the entire sales lifecycle.

The developments under the inaugural mandate are situated within Paranjape Schemes’ integrated Blue Ridge township in Hinjawadi. This location benefits from its proximity to Pune’s established IT and employment ecosystem.

Strategic Expansion and Services

The Sourcing Mandates vertical will first concentrate on Pune.

Subsequent expansion is planned for the MMR and other strategic real estate markets.

This new vertical complements Justo’s existing services, including residential and commercial mandates, financial advisory, and capital markets.

Justo Realfintech operates as a technology-driven real estate service organization. It collaborates with developers to formulate strategy and execute marketing, sales, digital, home loans, and CRM actions for various real estate projects.