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Fractal Unveils AI-Native E-commerce Solution for Consumer Products

By Varun MittalFractal Unveils AI-Native E-commerce Solution for Consumer Products

Fractal launches Cogentiq e-commerce, an AI-native ‘Always on E-Commerce Profit Engine’. It monitors 70+ marketplace signals to boost consumer product companies’ sales.

Fractal Launches AI E-commerce Profit Engine

Fractal has unveiled Cogentiq e-commerce, an AI-native “Always on E-Commerce Profit Engine.” This solution aims to significantly enhance the competitiveness and sales of consumer product companies across various e-commerce platforms.

Real-time Insights for Faster Decisions

The platform continuously monitors over 70 marketplace signals per Stock Keeping Unit (SKU) daily. This real-time data flow is designed to accelerate decision-making, bridging the gap between insight and action.

According to Pranay Agrawal, CEO of Fractal Analytics, traditional AI methods are often too slow for today’s fast-paced market.

Coordinated Recommendations for Growth

  • Cogentiq e-commerce provides coordinated recommendations across key business functions.
  • These include customer, media, and supply chain strategies.
  • The goal is to ensure products are always available, easily discoverable, and more likely to convert into sales.
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    Fractal Unveils AI-Native E-commerce Solution for Consumer Products | The PIP | The PIP